2020 was an challenging year for the whole world because of the outbreak of Covid-19. China’s beauty & care market also witnessed some significant changes this year. These changes brought simultaneous challenges and opportunities to brands in the market.  

The cosmetic industry was severely hit by the pandemic at the beginning of 2020, but quickly bounced back in April and then became one of the fastest growing sectors in the following months. In October, its total retail sales increased by 18.3% YoY, outperforming all other categories. In November, its total retail sales even soared by 32.3% YoY due to the Double 11 shopping festival.  

Many consumers’ shopping attitudes for cosmetics also changed due to the pandemic. Some survey reports show that health & safe has become one of the most important considerations when consumers made skincare products shopping decisions. Also, they tended to listen to dermatologists and skin experts more instead of beauty KOLs and beauty assistants than before. 

The rise and expansion of new consumer brands didn’t stop in 2020. Most of them accelerated their pace to win the market. Most new consumer brands picked a niche sector to join the competition. Supported by the capital market, these brands usually quickly grew up in a short period and surprised the market. 

Online e-commerce kept expanding, but offline channels started to gain more traction. Compared to traditional offline stores, updated offline stores of brands focus more on experience and service. The rise of new retail also requires brands to combine offline and online channels to achieve traffic sharing.

The natural and organic personal care product market is poised to grow by $6.46 billion during 2020-2024, progressing at a CAGR of 8% during the forecast period. 
This report on the the natural and organic personal care product market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current global market scenario, latest trends and drivers, and the overall market environment. 
The market is driven by the increasing number of female customers opting for organic personal care products and increasing R&D activities by conglomerate companies. In addition, the increasing number of female customers opting for organic personal care products is anticipated to boost the growth of the market as well. 
The natural and organic personal care product market analysis includes product segment, distribution channel segment and geographical landscapes. 

The global flexible plastic packaging market size is projected to grow from USD 160.8 billion in 2020 to USD 200.5 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 4.5%. The global flexible plastic packaging industry has witnessed high growth primarily because of the increasing demand for food, beverage, and pharmaceutical products worldwide, especially during the COVID-19 pandemic. Demand for sustainable, and durable protective packaging for pharmaceutical industry is another key factor contributing towards the increasing growth of the flexible plastic packaging market over the next few years. 
 
The pouches segment is expected to lead the global flexible plastic packaging market by 2025. It is further projected to grow at the highest CAGR from 2020 to 2025. The increase in the demand for pouches can be attributed to the rise in the demand for lightweight and convenient packaging solutions across end-use industries. The growth of the pouches segment will be supported by the increase in demand from the manufacturers in the food, beverage, and pharmaceutical industries, coupled with growing e-commerce sector during the forecast period. 
  
Cosmetics & personal care segment is projected to be the fastest-growing segment in the flexible plastic packaging market. The demand for flexible plastic packaging in the cosmetics & personal care industry, is expected to remain robust as many companies have shifted from rigid to flexible plastic packaging over the last few years as it is cost-effective and requires minimal raw materials compared to rigid packaging. The growing popularity of male grooming products, which use this type of packaging, also drives this market, globally. Stringent regulations and environmental concerns are compelling packaging manufacturers to use eco-friendly options for packaging. Hence, high demand is expected for flexible plastic packaging in the cosmetics & personal care segment during the projected period. 

The future of the organic personal care product market looks promising with opportunities for the supermarket, hypermarkets, specialist retailer, and online retailers. The global organic personal care product market is expected to grow with a CAGR of 2% from 2019 to 2024. The major growth drivers for this market are increasing consumer demand for eco-friendly personal care products and rising number of innovative personal care products with antioxidant properties, including those with herbal extracts. 
A report of more than 150 pages is developed to help in your business decisions. To learn the scope of benefits, companies researched and other details of the organic personal care product market, then read this report.